Impact of 3D visualisation on the architectural industry

Posted on : Jul 17, 2019

3D visualisation

In the architectural world, 3D visualisation plays a major role as a catalyst for taking up a project to a higher level of speed and quality. Even it helps in shaping the architectural designing stage or implementation of architectural ideas quite faster and extra effective during the construction process. Other additional benefits which take place due to 3D visualisation are errors minimisation, quick manufacturing of building elements, comprehensive digital engineering, etc. Thus 3D visualisation plays a crucial role in shaping the architectural world in the most effective and efficient way.

VR software creates faster designing process – Virtual reality is considered as a boon for the architectural industry as it helps users to get involved in the 3D environment for virtual level interaction. Many times 3D floor plans, 3D models and renderings often fail to convince their users about particular spaces within a design. At that time VR software works as immersive technology which allows their users to fully explore virtual representation of whole building or single flat or particular room. Right from interacting with the planned model, opening or closing rooms, moving elements, turning light off and on, and even visual feedback can be easily added into the final design.

Nowadays one of the major challenges faced by designers and architects is to encourage their clients about designs and its overall working before getting feedback which can be integrated into final products. Apart from it, it’s believed that bigger the project size then more decision makers will be involved. However, this makes the overall designing process time consuming and ineffective as it becomes quite difficult for all decision-makers to agree at a single design decision point.

Thus virtual reality comes into existence with numerous benefits like

1) Ultimate satisfaction to clients: Through virtual reality, it becomes quite easy for clients to understand and navigate their own way around the buildings. VR ultimately helps architects in an understanding real-world scenario and about how safe their designs may prove to their customers or if required any special improvements in it.

2) Offers competitive edge –Every architect knows that simple computer generated 3D rendering will not provide sufficient detailed representation of architectural designs as compared to virtual reality. Through virtual reality, customers can get a feeling of walking around the property

3) Revision rounds get minimised-If clients to gets clear good feel about the projects through virtual reality then the firm will spends negligible time on revision work of the models making or asking for feedback. Also, clients can very well feel lighting on/off effects on the spaces available and thereby such interactivity is enjoyable from the client’s perspective also.

4) Be an early bird and create your own brand image-If your firm adopts this latest virtual reality technology in architectural design then it can create its own brand image in the market as an innovator in the virtual reality space.